To use quotation marks effectively in your blog or article, here are some helpful tips: When quoting somebody, always start by citing who said the thing correctly and ending it with a quote as well (just before or after the actual quote, depending on how formal or informal you want the quote to be). Also, don’t use the quote as an introduction to a new article; instead, start by quoting the main idea and then add a personalized quote at the end. Finally, ensure that your quotations are indeed original and not copied from something else. In conclusion, quotes are vital ingredients to success in internet marketing and generating traffic; if you want to use them effectively, make sure you have these three essential principles in mind.